Slack & Zoom should be shaking in their boots, as Discord is the new business communication tool Talking to your team online in a quick and efficient manner is essential for every business. And picking the right…
I am a white woman, and was raised in an area just outside of Detroit, Michigan. Both of my parents were born and raised in Detroit proper, and they moved a half an hour outside to the…
While some companies are deciding to go dark during this weird & wild time (and not produce any marketing), some forward thinking companies are genuinely connecting with the public in a way that truly matter, and are…
We have been helping Oxford businesses (and beyond) structure marketing plans to survive the pandemic. We have a few slots available for businesses in Oxford or Oxfordshire who need help. Rare Form’s team can help you with…
I decided to write this series as I was approached by Facebook employees last year regarding the Women of Overwatch group (my first group) and they are actively using us as an example of how to run…
Google sent a survey that indicates that it is looking towards charging a monthly subscription for Google My Business features. We dig down into the GMB subscription models, the proposed features and what paying for GMB ‘premium’…
Is Blogging once a week enough?? Is it too much?? Should I do more???? AHHHHHHHHHHH. A concerned client was in panic mode over this, so I thought we would answer the question as it is one of…
There have been a lot of statistics coming out lately and we have put together a roundup of the ones we felt were helpful for businesses (and one that was just stupidly weird). For the infographic scroll…
Search Engine Optimisation (SEO), is a zero-sum game. Every time one company goes up a spot on Google, another company goes down. The more one company spends on SEO, the more competing companies have to spend on…