Rare Form

Web Design in Oxford

Apple Maps: the battle for Augmented Reality

Jean Paldan

28/09/2012

Whilst the dust settles around Apple’s new Map service, (when the Eiffel Tower returns to Paris, Stratford-upon-Avon exists again and the Mars rover discovers it’s no longer in Norway), one thing will be clear, Apple is not…

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A woman wearing Google Glass

Are you ready for Augmented Reality?

Joss Earl

15/08/2012

Every day, the average person consumes an extraordinary amount of data, through a plethora of digital devices. These devices, at times, seem almost ubiquitous, considering that we are never more than a few meters away from our…

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SEO that works

Joss Earl

22/07/2012

Happy Sunday people of Oxford and beyond.  We have been busy over here at Rare Form HQ, so we thought we would give you a little update. We have been on retainer to the lovely people at…

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A panda standing in a crowded public space, and the Google logo has been painted on the cobblestones beneath its feet

SEO and google’s end-game

Joss Earl

29/06/2012

Being an SEO, you might be forgiven for thinking I would have some adverse reaction to Google’s new Panda update, however that’s where you would be mistaken. Panda is genuinely quite exquisite, kudos Google. Our SEO techniques…

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Welcome to SEO, Neo

Joss Earl

26/06/2012

Similar to Neo within the Matrix, we SEO professionals look past the visage of the webpage and see them as binary buildings, all of the typical attributes – doors, windows, dimensions etc. I am going to give…

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