Good web design encompasses a range of different factors in order to make the pages outstanding in both form and function. Form can be enhanced with skilful use of typography, colours and media, and a site with…
Why is colour important? Colour is an exceptionally powerful element in web design. It is one of the very first things to make an impression on the viewer – usually before text, typography, and even images, are…
I’m going to start this blog post with a confession: Rare Form websites aren’t cheap. There I’ve said it. Not that we are ashamed of that. Not at all – if anything it’s something we wear proudly. The…
This was one of my favourite questions from a client. It was during the workshop for the new website he had commissioned from us, and he just couldn’t understand why his previous site wasn’t doing well in…
Last year we delivered a brand new website for Lynch Brother Homes, giving them a web presence far more befitting their reputation as Oxfordshire’s premier building services company. The new site oozed prestige and quality, much like…
First off, let’s define what we are talking about. Web accessibility means that people with disabilities can use the Web equally. According to the World Health Organisation about 15% of the world’s population, (over 1 billion people),…
Sign up to our newsletter or Join our mailing list. It’s actually a bit of an old chestnut on web pages now. Does anyone still sign up to these things? And are they even relevant any more…
Telling a web designer that you want a website is like telling a builder you want a house. Like anything of value that you want to last, it needs thinking through first. At Rare Form, we always…
Search Engine Optimisation, strictly speaking, is the process of making websites more visible to search engines like Google so that they can be indexed better and have more chance of appearing in relevant searches. That, in the…